Filed Under: [ Business ] [ Food ] [ Hispanic News ] [ Press Releases ]
Tags: family, Mexico, Reno, Tequila
Knowledge is Power!
Wine Enthusiast magazine has selected Casa Herradura as “Distiller of the Year” at its 2007 Annual Wine Star Awards competition. Casa Herradura, founded in 1870, is the first tequila distillery to win this prestigious award.
“We are honored that Wine Enthusiast has selected Casa Herradura as the 2007 Distiller of the Year,” said John Hayes, Managing Director for Herradura Brands. “At Brown-Forman, we will be toasting the eight generations of the Romo family, the founders of Tequila Herradura, and everyone at Casa Herradura for making us so proud.”
There were 45 nominees in nine award categories ranging from “Winemaker of the Year” to “Importer of the Year”. Casa Herradura was selected for its outstanding contributions to the world of spirits, with special attention to achievements recorded in 2007.
Earlier this year, Casa Herradura received multiple medals from the San Francisco World Spirits Competition for Tequila Herradura and el Jimador.
“We had more qualified candidates than ever this year, from a wider range of wine regions,” says Adam Strum, Editor & Publisher of Wine Enthusiast. “The traditional companies are showing vision in maintaining and improving the classics, while the newer companies are bold and creative. Both are pushing the boundaries further, and contributing to the growth and enjoyment of tine wine and spirits throughout the world.”
Renowned for being the tequila industry’s foremost innovator, Casa Herradura introduced the first Reposado tequila in 1974 and later launched the first Extra Añejo, Seleccion Suprema. In 1994, Casa Herradura launched el Jimador Tequila to honor the men who harvest agave plants. Today, el Jimador is the #1 selling tequila in Mexico.
Brown-Forman acquired Casa Herradura in January. “*
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