Hispanic Online Advertising Sales Networks Climb the Ranks

U.S. Hispanic online ad-sales representation networks have emerged this year as powerful players in the fast growing Hispanic online advertising market. For many Ad-sales executives at Hispanic media properties, online advertising networks are an important part of the sales process. When asked whether online advertising networks will play a more important role in the future, Loida Ruiz, National Sales Manager of The Houston Chronicle Spanish-language publications and websites La Voz and La Vibra answers: “Yes, without a doubt. We believe this is where we will experience the most growth in the future.””*

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