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The 8th Annual ‘El Premio de La Gente’ Joins Azteca America for the First Time

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“-Azteca América and El Premio, LLC present “Los Nominados de La Gente” a one-hour special exclusively dedicated to previewing the 2007 nominated celebrities to “El Premio de La Gente,” the most important Latin music and sports awards show. Fans in the U.S. and will have an opportunity to choose their favorite music stars, athletes and teams via online voting at www.ElPremio.tv starting October 14th through November 14th 2007.

This year, due to popular demand, “El Premio de La Gente” has added seven sports categories alongside the seven music voting categories. Fans can vote for the most popular athletes and teams in , , and . The votes will decide the winner in each category.

Hosted by former MTV star and current E! Entertainment celebrity Daisy Fuentes, “Los Nominados de La Gente” show will closely examine each one of the categories for competition at this year’s “El Premio de La Gente”:

– Pop Artist or Group of the Year Male or Female
– Most Popular Player of the Year
– Regional Mexican Artist or Group of the Year
– Most Popular Team of the Year – Multi-category
– New Artist of the Year –Male or Female
– Athlete of the Year – Male or Female
– Tropical Artist or Group of the Year – Male or Female
– Most Popular Boxer of the Year
– Artist of the Year – Male or Female
– Most Popular Team of the Year
– Album of the Year
– Most Popular Player of the Year – NBA
– Song of the Year – Male or Female
– Most Popular International Team of the Year

“Los Nominados de La Gente” will showcase many music and sports celebrities expressing their opinions about the significance of winning ““El Premio de La Gente.” Also for the first time, music and sports fans will attend and participate in “Los Nominados de La Gente” special.

audiences will share the nominees’ excitement through exclusive interviews with special celebrity guests. Nominees include: Maná, , , , Hugo Sanchez, José Feliciano, Marco Antonio Solis, Vladimir Guerrero and , just to name a few.

“Los Nominados de La Gente” will broadcast nationwide on Azteca América on Sunday, October 14, 2007 at 7 pm /6 pm central.

About Azteca América
Azteca América is the fastest-growing Hispanic network in the United States with affiliates in sixty markets nationwide. Wholly owned by Mexican broadcaster ,
S.A. de C.V, Azteca America has access to over 50,000 hours of original programming, local news bureaus in 32 Mexican states in addition to local news teams throughout the US. As the only fully-integrated broadcaster in the industry, Azteca América brings the finest programming and unique advertising solutions to companies seeking to reach one of the most dynamic markets in the country.

About UNO Productions
Founded by entertainment industry pioneer and producer Luis Medina, UNO Productions provides companies with a valuable link to Latin communities, helping them to expad into the multi-billion dollar Latin consumer market. UNO has become the foremost authority in the Latin music marketplace, providing promotional campaigns for nearly every major record label including Sony Disco, EMI Latin, WEA Latina, Artista, BMG, Atlantic, and Interscope. During the course of its 17 year history, UNO has gained the confidence of many international superstars including Julio Iglesias, Paul Simon, and Placido Domingo. In addition, UNO has extended the range of its clientele to include some of America’s largest corporations, including Target, Mervyns, Clairol and a collaboration with The Miller Brewing Company that produced the enormously successful Sólo con Invitación (By Invitation Only) contests for Miller Genuine Draft and Al Punto Advertising. UNO is the official production company of El Premio de la Gente (R) for the 8th consecutive year. “*

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