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Valeant Eyes Hispanics With Mexican Vitamins
Posted on: September 30th, 2007“Aliso Viejo-based drug maker Valeant Pharmaceuticals International is looking to make a top-selling Mexican vitamin a hit with Hispanics here.
Last month, the company started selling Bedoyecta in Hispanic grocery stores in the Southland and in Houston with an eye toward expanding to other areas by the end of the year.
The vitamins are big business for Valeant, which has yearly sales of about $925 million. “
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Filed Under: 1. Hispanic News, Business, Business News, Health, Tomás' Picks
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