Filed Under: [ Business ] [ Hispanic News ] [ Blogante Business ]
Tags: insurance, latin america, population
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“Latin American countries will soon give business process outsourcing leaders India and the Philippines a run for their money as more U.S. companies are looking to better serve 31 million Spanish-speaking American customers.
According to research outfit Datamonitor, the Latin American call center industry is rapidly growing with the U.S. Hispanic population, which is now estimated at 44 million. The upward trend is expected to continue in the coming years.
Many Latin Americans who have settled in the U.S. could speak English fluently but prefer to conduct business - be it with banks, insurance providers or customer representatives of their favorite fast food chain - in their native tongue.”
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