Quote: “When it comes to brand loyalty and the Hispanic consumer, the key learning for marketers is understanding the importance of building a brand relationship during the initial stages of acculturation and maintaining this connection as Hispanics’ integration to American life increases,” said Kregor.

Posted on: September 24th, 2007
Filed Under: [ Quotes ] [ Hispanic News ] [ Marketing ] [ Press Releases ]
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Source of quote http://www.hispanicprwire.com
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