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Tapping the Hispanic Market Across the Americas – A Honduran-born entrepreneur helps companies do business in two hemispheres – New Jersey

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Posted on: September 17th, 2007
Filed Under: Blogante Business, Business, Hispanic News, Latinas, New Jersey
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“When a developer sought investors for a resort last month, the company turned to Haddon Heights entrepreneur Liz Cruz-Kaegi for what she calls “business intelligence” services. Her three-year-old firm, CK Quest, helps U.S. companies enter markets throughout and connects businesses in countries there with Hispanic consumers in the United States.

Cruz-Kaegi, 46, says her offerings range from analyzing industries to spotting business leads and bridging cultural gaps for more than two dozen clients. “We help our clients get a good fit,” she says of her business, which she runs from her home.”

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