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Telemundo Ratings Tower With Futbol – Brazil/Mexico Lifts Spanish-Language Broadcaster To Record NTI Numbers
Tagged: Brazil, Mexico, Nielsen, Spanish-language, TelemundoPosted on: September 15th, 2007“Telemundo scored record rating with its live telecast of the Mexico/Brazil soccer match on Sept. 12.
The international friendly averaged 2.88 million viewers, 2 million of which were adults 18 to 49. Officials said both of those numbers represented best-ever marks for Telemundo since the Spanish-language network, which is the official broadcaster of the Mexican national soccer side, switched over to the Nielsen Television Index in February. Gauged on a cume base – viewers tuning in for at least one minute –the match also netted record numbers relative to unduplicated total watchers (6.5 million) and with the aforementioned demo (4.3 million)”
Curation from Tomás
Filed Under: 1. Hispanic News, Business News, Media
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