Coffee chain drops names over concerns it’s an ethnic slur - Beaner’s Coffee - (good move)

Posted on: September 15th, 2007
Filed Under: [ Business ] [ Hispanic News ] [ Top Stories ] [ Blogante Business ] [ Michigan ]
Knowledge is Power!

“A small but growing coffeehouse chain is changing its name amid concern that the moniker meant to celebrate the seed of its main product also is a disparaging term for Hispanics.

Beaner’s Coffee, based in East Lansing, on Friday informed franchisees and employees at its 77 stores in Michigan and eight other states that it would become Biggby Coffee, effective Jan. 31.”

Read more: http://www.freep.com
Traducido: usando Google o Altavista/Babel Fish

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