Filed Under: [ Hispanic News ] [ Marketing ] [ Blogante Business ]
Tags: Juanes, mobile
Knowledge is Power!
“Sprint is partnering with twelve-time Latin Grammy winning rock superstar Juanes to offer exclusive mobile music and video of his highly-anticipated new album “La Vida”¦ es un Ratico” (Life is a Moment). The record’s first single “Me Enamora” premiers on the Sprint Music Store September 4, providing Sprint customers with Power Vision phones an exclusive preview of the full album set for release on October 23. Sprint will also be the exclusive wireless sponsor of Juanes’ 2008 US tour. The campaign underscores Sprint’s commitment to the Hispanic market and, with over 95,000 downloadable Latin music titles, Sprint offers music lovers the technology that provides instant wireless access to their favorite tunes directly from their phone.”
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