Magazine’s fresh ideas target Latina readership - Chica Girl magazine

“You’ll find no airbrushed celebrities on the cover of Chica Girl magazine, no noodle-armed supermodels, no nearly nude pop stars.

Instead, this upstart digital magazine, founded by San Antonio native Toni Jimenez, will feature its own young Latina readers as cover girls ”” without the, ahem, enhancements. And the magazine will focus on higher education, something you don’t often see in a teenybopper rag.

But that’s not the only thing that’s different about this magazine, scheduled to launch its second issue this week.”

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