Melissa Lujan: Just one hit is all it takes

“Lujan will have to do better than that if shes going to make her goal of standing in the spotlight at the Grammy Awards within the next five years. And the 22-year-old, who sings a Latin-infused blend of pop and R&B, will need a lot of help from people like Lombardi along the way.

She’ll need to compose a song that really strikes a chord with audiences. She’ll need to score some airtime on major-market radio stations. And she’ll need to find the energy to do it all over again.

It’s a combination of tenacity and stage presence that separates the wannabes from the pros, says Valerie DeLong, owner of Moxy Entertainment and former senior vice president of promotion of Universal Music Group. “A lot of people don’t have what it takes to remain on the intense schedule required by the industry.” “

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