24 Horas New York Launches 24 Horas Interactive Newspaper. A Unique Online Platform for Display and Classified Ads

“With the same trendy look and feel of the printed version, 24 HORAS, the New York based Hispanic Daily Newspaper successfully launched 24 HORAS INTERACTIVE.

According to New Mexico Based PRC, 85% of Latino Consumers are looking for one thing via internet: Information. Also, according to the same study the conversion from the printed to online format of newspaper usage has increased up to 25% in the past year alone.

“24 Horas Interactive is catered to the New Latino. An educated and hard working individual with limited time to read the printed news or cant afford more than 20 minutes a day online reading the paper in order to be informed or entertained,” said Eddie Cruz, Publisher and Founder of Tricom Media.

“Internet usage among Hispanics grew 950% in the past three years and the New York market needed the next generation of Hispanic Newspapers to efficiently tap into it. That is our business opportunity,” said John Maisel, a Hispanic Media expert and a Tricom Media consultant. “This is something extremely crucial for our target market. The capability to develop efficient online platforms. Everything is migrating towards the internet and newspapers are not the exception,” added Maisel.

24 Horas Interactive is already available to consumers worldwide its guerrilla search engines propagation assures effective market penetration and usage and can be viewed by visiting: www.24horasweb.com/interactiva

“The look and feel of 24 Horas interactive is mirroring the printed edition. It is amazing that users can access Display and Classifieds in an extraordinary online format, just like they would in newsprint,” said Gary Albanese, 24 Horas sales VP.

“We are quickly and aggressively gaining market share by adding a revolutionary element to our product mix. According to Alexa.com, our site has received over 3 Million hits in the past three months. This is totally in tune with the times we are living in and the vibrant city we call home: New York. We strive to offer advertisers more for their investment and the best results in their advertising,” added Albanese.

For complete details 24 Horas, please call: 1.877.TAP.24HRS or visit www.24horasweb.com/“

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