Hispanic Ad Spending Still Climbing - Capturing English-language site views is tough. (this last part caught my eye)

Posted on: August 2nd, 2007
Filed Under: [ Hispanic News ] [ Internet ] [ Marketing ] [ Tomás' Picks ] [ Blogante Business ]
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“Spanish-language advertising continues to outperform the general market, according to data released in Advertising Ages “Hispanic Fact Pack” report.

The report also said that TNS Media Intelligence cut its 2007 Spanish-language media spending growth projection to 3.7%. That is still double the 1.7% growth outlook for overall US measured media spending. “

Read more: http://www.emarketer.com
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