New U.S. Hispanic Magazines Have Roots in Mexico

“U.S. publishers of consumer magazines are taking a page from their Mexican counterparts and launching Latino-targeted U.S. editions that are based on the editorial content and formats of their widely read sister publications south of the border.

Maya Magazines Inc. and the newly renamed Televisa Publishing are two Miami-based companies with plans to debut new titles this fall. Megazines Publications, also based in Miami, rolled out bimonthly womens title Kena in April.”

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