Filed Under: [ Business ] [ Hispanic News ] [ Marketing ] [ Alaska ]
Tags: Spanish-language
Knowledge is Power!
“Alaska Airlines said its ramping up its marketing efforts to Hispanic audiences, citing a recent rollout of a Spanish-language ad campaign in Los Angeles.
The campaign is just one example of endeavors to appeal to Hispanics, said officials at the airline, a subsidiary of Seattle-based Alaska Air Group Inc. NYSE: ALK.”
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