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P&G’s next marketing frontier: “la tiendita” « Mi blog es tu blog

Posted on: July 17th, 2007
Filed Under: [ Hispanic News ] [ Marketing ]
Tags: blog, Mexico
Knowledge is Power!

“Procter & Gamble has a big problem in Mexico: poor people and their insistence on buying things in small packets and in little tienditas –those small stores that refuse to disappear despite Wal-Mart’s best efforts.”

Read more: http://lauramartinez.wordpress.com
Traducido: usando Google o Altavista/Babel Fish

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