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P&G’s next marketing frontier: “la tiendita” « Mi blog es tu blog

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“Procter & Gamble has a big problem in Mexico: poor people and their insistence on buying things in small packets and in little tienditas –those small stores that refuse to disappear despite Wal-Mart’s best efforts.”

Read more: lauramartinez.wordpress.com
Traducido: usando Google o Altavista/Babel Fish
Posted on: July 17th, 2007
Curation from Tomás
Filed Under: 1. Hispanic News, Marketing & Advertising
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