San Bernardino Speedway seeks more Hispanic fans
Tagged: Boxing, California, La Opinion, radio, San Bernardino, Telemundo, UnivisionPosted on: July 17th, 2007“Selling auto racing to Southern California’s Spanish-speaking community is no easy task.
Soccer dominates the sports roundups on Univision and Telemundo, on radio, and the sports pages of La Opinion and Hoy. Boxing comes second and auto racing lags somewhere toward the rear of the pack.
“Its somewhere we dont really want to be right now,” Josh Avila said.”
Curation from Tomás
Filed Under: 1. Hispanic News, Marketing & Advertising, Sports
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