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MTV Tr3s Debuts New Branding Campaign

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“MTV Tr3s’ new campaign “Ears” isn’t squeamish about the literal meaning of “use them or lose them.”

Rolling out today, the spots show ears falling off musically challenged young Latinos, fleeing from musak and other traditional musical indignities among bilingual hipsters””like vinyl records.”

Posted on: July 16th, 2007
Curation from Tomás
Filed Under: 1. Hispanic News, Marketing & Advertising, Media
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