Penin Guide to Spanish Wines Debuts in the U.S.

“Leading Spanish wine journalist Jose Penin is pleased to announce a new international expansion phase for Grupo Penin, with the U.S. launch of the Penin Guide to Spanish Wine 2007, which aims to become the world reference on the Spanish wine industry, providing critical information and reviews on over 7,500 Spanish wines.

The Penin Guide to Spanish Wine is published by Grupo Penin’s Penin Communications, an established marketing, branding and PR company, specialized in wine and gastronomy. The group is chaired by Mr. Jose Penin and managed by Ms. Mercedes Cubillo. Through the Penin Guide to Spanish Wine the company has hundreds of business contacts worldwide, and is establishing a global consultancy and business-to-business information exchange centered on trends and opportunities in the Spanish wine industry.

Currently in its 17th edition, the Penin Guide has twenty-four highly trained wine communications specialists, who are responsible for reviewing over 11,000 key brands, and editing over 7,500 wine reviews for the publication. The guide has an annual print run of 30,000 copies and is widely referenced in Germany, the United Kingdom, Mexico, Puerto Rico, Canada, Brazil, Switzerland, Russia and Japan.”

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