Filed Under: [ Hispanic News ] [ Marketing ]
Tags: Spanish-language, Telemundo
Knowledge is Power!
“To promote Chips Ahoy, the number one chocolate chip cookie in the U.S., the devilishly talented folks at the Hispanic-owned DUMBO-based Dancing Diablo Studio designed and produced four :15 stop-motion animated bumpers with cut downs to :07-:08. Developed through Bravo Group, part of Young & Rubicam, New York, NY, and produced in Spanish, the :15 animations will air on the U.S. Spanish-language network Telemundo, May 19th during People en Español’s 6th Annual “50 Most Beautiful” celebration “50 mas bellos de People en Español”. The cut down versions will air during the month of May as “live interviews” with Chunky, the Chips Ahoy spokes-cookie, and the hosts of both “Cotorreando” and “Cada Dí”, which also air on Telemundo.”
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