On Second Life, the Sprint Center Goes Latino – (Virtual Hispanic Marketing?) – Kansas City
Tagged: basketball, blog, Kansas City, Lucha libre, Missouri, TelemundoPosted on: April 22nd, 2007“The Sprint Center opened a few days ago – on Second Life, a Sims knockoff. The real deal won’t open for another 173 days.
Sprint is marketing the cyber arena “exclusively” to Latin music fans and will stream concerts from the Sprint-sponsored Telemundo reality TV show, Concierto Clandestino. Sounds like Second Lifers are getting an even rawer deal than Kansas Citians. No Big 12 basketball tournament. No High School Musical on ice. Not even lucha libre.”
Curation from Tomás
Filed Under: 1. Hispanic News, Marketing & Advertising, Sports, Top Stories
