Dallas Al Dia Launches New Marketing Theme
Tagged: Al Dia, Dallas, Spanish-language, TexasPosted on: April 12th, 2007“Al Dia, the Spanish-language daily published by The Dallas Morning News, Thursday launched a new brand campaign and announced the hiring of Isaac Lasky as marketing director.
With the tag line “Tu Mundo A Diario” Your World Every Day, al Dia hopes to emphasize that the paper “delivers more than the literal meaning of the word” mundo or world, Lasky said.”
Curation from Tomás
Filed Under: 1. Hispanic News, Marketing & Advertising, Media
