Matt Grim Named Director of Affiliate Sales & Marketing for Fox Sports En Español

Posted on: April 11th, 2007
Filed Under: [ Business ] [ Hispanic News ] [ Press Releases ]
Tags: Baseball, Boxing, family, Mexico, televisa, Toyota, TuTv, Univision
Knowledge is Power!

“Fox Cable Networks FCN has named Matt Grim Director of Affiliate Sales and Marketing for Fox Sports en Español, it was announced today by Todd Schoen, Senior Vice President, Affiliate Marketing and Local Ad Sales.

“We’re tremendously excited to have Matt join our team. His knowledge and experience will help us continue strengthening the Fox Sports en Español brand and identifying new and exciting opportunities in the Hispanic market,” Schoen stated.

Joining as Director, Grim is responsible for the development and implementation of national marketing and sales strategies for Fox Sports en Español, and as such will work closely with the FCN’s affiliate sales team to develop new campaign strategies, affiliate marketing and local ad sales promotions and merchandising. His responsibilities also include identifying and organizing local Hispanic community events and sponsorship opportunities, while managing the Fox Sports en Español brand and network analysis.

Grim first joined the News Corp family as an Account Executive for Fox News Channel and Fox Movie Channel in 1998 and was later promoted to Regional Manager, Affiliate Sales & Marketing for Fox News Channel. Most recently, Grim was Director of Affiliate Relations for TuTv Networks, a Televisa and Univision joint venture responsible for the distribution and marketing of five U.S. Televisa networks. His past experience also includes work with the DC United soccer team. Grim graduated from The College of William and Mary with a Bachelor of Arts in Government.

About Fox Sports en Español
Fox Sports en Español features more than 1,500 hours of live, exclusive sports programming in Spanish and, with few exceptions, English SAP each year, including InterLiga(TM), the Copa Toyota Libertadores, Copa Nissan Sudamericana, CONCACAF Copa de Campeones, and the FIFA Club World Cup soccer tournaments; the Major League Baseball playoffs, All-Star Game and World Series; the Caribbean World Series; and premier combat sports including championship boxing from Mexico and the U.S, Ultimate Fighting Championship and kickboxing. The channel reaches 9 million cable and satellite households in the country, of which 4.5 million are U.S. Hispanic households. Fox Sports en Español is distributed by Fox Cable Networks Group and operated by Fox Pan American Sports LLC, an international sports programming and production entity jointly owned by HM Capital Partners, LLC and News Corporation’s (NYSE:NWS) Fox Sports International. For more information, visit Fox Sports en Español online at foxsportsla.msn.com.

Fox Cable Networks, a unit of the Fox Networks Group, a wholly owned division of News Corporation (NYSE:NWS), includes 32 domestic programming services in which News Corporation holds interests. Together these networks reach more than half a billion combined television homes, and represent one of the media industry’s largest and most diverse groups of programming operations. Those networks include FX, National Geographic Channel, National Geographic Channel HD, Fox Reality, Fox Movie Channel and FUEL TV. They also include FSN, SPEED, Fox Soccer Channel, Fox Sports en Español, three Fox College Sports networks, and Fox interests in the Big Ten Network, launching in August 2007. FCN also includes Fox Sports Enterprises, which manages interests in sports franchises and leading statistical information provider STATS, LLC. “