It isn’t New York, but San Antonio is a Madison Avenue in its own right – (of Hispanic Marketing)
Tagged: Burger King, San Antonio, TexasPosted on: March 14th, 2007“There is no Madison Square Garden or endless strip of high-dollar designer shops here, but San Antonio has become a Madison Avenue in its own right in the eyes of the advertising industry.
Thanks to locally produced ads targeting the Latino market for Budweiser, Burger King, Circuit City and a slew of other household names, the city has developed a reputation as the Madison Avenue of Hispanic marketing.”
Curation from Tomás
Filed Under: Marketing & Advertising, Top Stories
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