Auto Mercado.com debuts English to Spanish Online Inventory Tools

Posted on: February 2nd, 2007
Filed Under: [ Business ] [ Hispanic News ] [ Internet ] [ Press Releases ]
Knowledge is Power!

AutoMercado.com is proud to announce the addition of the “Service Bay” a new dealer inventory management tool designed to assist dealers who are trying to capture the Spanish language automotive shopper. AutoMercado.com representatives will be available at the AutoMart.com booth at NADA to showcase the new feature.

With the launch of the Service Bay, Automercado.com dealers will be able to view, edit, add, renew and remove inventory. Reports can be downloaded, printed and emailed. The AutoMercado.com Service Bay also gives dealers the capability to manage photos, print disclaimers and translate window stickers. Inventory is automatically translated; which means dealers don’t have to speak Spanish to post ads online

“Up Reports” allow dealers to view vehicle traffic, leads, and inventory history. This feature of “Service Bay” can also be used to determine the most popular searched vehicles on AutoMercado.com assisting dealers with their inventory purchasing decisions. According to Melissa Commons, Business Development Manager for AutoMercado.com, “The Service Bay was a priority for the site since launch. Most dealers simply do not have the resources to manage inventory in two languages.” We are proud to offer this service to those dealers who need an affordable and scalable solution to market to the Hispanic automotive shopper.”

The Service Bay is a complimentary tool for dealers who purchase an AutoMercado.com online package which includes search priority, classified listings and the creations of a dealer specific Spanish language website. According to Commons, dealers and consumers are embracing the new site. “We just brought on our 200th dealer this month, online inventory has grown to 650,000 and we just reached one million month page views from 100,000 unique visitors. We have aggressive pricing in place for dealers, below $100 per week, so there really are no obstacles to reaching the Hispanic shopper” Visit AutoMercado.com for more information.”

Source: http://home.businesswire.com
Fuente Traducido: usando Google o Altavista/Babel Fish

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