Ford Speaks Spanglish for Edge SUV
Tagged: Spanglish, Zubi AdvertisingPosted on: December 19th, 2006“”Temptation,” a 30-second TV spot crafted by Zubi Advertising for the new Ford Edge SUV, will debut on Hispanic television networks on Dec. 24. But the twist is that it wont be a Spanish-only commercial.
The spot features a young Latino in an urban setting driving a copper metallic Edge. A female passerby clearly admires the car as well as its owner, who responds, “Gracias, my wife feels the same way.” The “Bold stays faithful” tagline is flashed across the screen in English, not Spanish.”
Curation from Tomás
Filed Under: 1. Hispanic News, Marketing & Advertising
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