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Grupo Gallegos Drops Out of Wal-Mart Hispanic Review

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“Grupo Gallegos today issued a terse statement saying it would no longer participate in the review for the Hispanic account, expected to be worth more than $55 million. Wal-Marts Hispanic agency of record since 1995, independent Lopez Negrete, Houston, is a finalist in the review. Other contenders for the account include LatinWorks, Austin, Texas, and Miami-based Accentmarketing, which 49% owned by Interpublic Group of Cos. “

Source: adage.com
Fuente Traducido: usando Google o Altavista/Babel Fish
Posted on: December 13th, 2006
Curation from Tomás
Filed Under: 1. Hispanic News, Marketing & Advertising
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