Portada’s New Website Provides Readers and Advertisers a First-Rate Hispanic Media Destination

“Portada, the only audited trade publication in the U.S. Hispanic media and advertising marketplace, today launched a new website http://www.portada-online.com/ that offers Hispanic media and advertising professionals news and Market Intelligence on the growing Hispanic media market. “We have heard the feedback from our subscribers and advertisers and created a high quality online platform to bring greater awareness of the growing Hispanic print and digital media markets”, says Marcos Baer, publisher of Portada.

The new website, www.portada-online.com/, offers Advertisers the ability to reach corporate marketers and media professionals interested in reaching Hispanics through the following channels:

— Digital Media - Websites, and emerging digital properties
— Print Media - Including magazines, newspapers, and direct mail
— Content - Targeting Hispanics and Latin Americans
— Public Relations - Efforts undertaken to connect with Latino
communities
— Panregional (U.S. and Latin America) - Cross-border Advertising and
Publishing trends

Hispanic marketing professionals have now the option to sign up for a wide array of targeted free e-newsletters on:

— General Hispanic Market (includes Advertising, Publishing and Digital
Media News)—Weekly.
— Portada(R) Market Intelligence (Research and Trends)—Bi-weekly.
— Content—Monthly.
— Public Relations—Monthly.
— Panregional (Latin American and U.S. Hispanic Advertising and
Publishing News)—Monthly
“

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