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A hot love affair with telenovelas

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“The fledging all-telenovela MyNetworkTV may be based in Los Angeles, but its heart and soul — or at least its viewers — are in Miami.

Since the new network went on the air in September, most of its 200 affiliates have struggled to sell Americans on the idea of six-nights-a-week of prime-time soap operas. The huge exception is South Florida’s WBFS-33, which is delivering ratings more than double MyNetwork’s national average.”

Posted on: December 3rd, 2006
Curation from Tomás
Filed Under: Media, Tomás' Picks
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