Hispanic Americans Say Wal-Mart Best Caters to Their Needs: Study

Posted on: November 17th, 2006
Filed Under: [ Business ] [ Hispanic News ] [ Research ]
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“When asked to name which major store or retailer does the best job of catering to the Hispanic or Latino consumer, Hispanic Americans who participated in a recent survey named Wal-Mart most often, according to GfK Omnibus Services, a division of GfK Custom Research North America. The research group released results from its Hispanic OmniTel Retail Study yesterday.

Wal-Mart was far and away the top selection, with 35 percent of the votes. Home Depot came in at a distant second, at 7 percent, and Target was third, at 5 percent.”

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