Filed Under: [ Hispanic News ] [ Press Releases ]
Tags: Spanish-language
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“To help law firms reach the fast-growing Hispanic market, Thomson FindLaw, a business within The Thomson Corporation (NYSE: TOC; TSX: TOC), has launched FirmSite en Espanol. The service enables law firms to offer Spanish-language content on their Web sites, more effectively marketing themselves online to the Hispanic community.
“The Hispanic market represents a significant and growing opportunity for law firms,” said Scott Kinney, vice president and general manager of Thomson FindLaw. “Research reports show that the most common complaint among Hispanics about online services is the lack of content and advertising in Spanish. Having Spanish-language Web site content can tremendously enhance any law firm’s ability to reach Hispanic audiences. With FirmSite en Espanol, law firms can make a strong first impression to attract potential clients.”"
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