Cell phone carriers target Hispanics

Posted on: October 24th, 2006
Filed Under: [ Business ] [ Hispanic News ]
Tags: , ,
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“Speaking mostly Spanish and knowing little to no English - let alone any Greek - didn’t keep six of the 10 employees at Stoupsy’s of Athens from finding work in the Washington restaurant. It also hasn’t kept them from getting cell phones like all their fellow workers.

Vilma Torres, a bilingual Stoupsy’s cashier originally from El Salvador, said she is loyal to Cingular Wireless because of its Spanish-language customer service. She prefers the English version of Cingular’s Web site, but said “it’s nice that they offer everything in Spanish and English.”"

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