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Posted on: October 22nd, 2006
Filed Under: [ Business ] [ Hispanic News ] [ Media ]
“Houston-based Lopez Negrete Communications and Univision Radio have signed multi-year agreements for Arbitron’s portable people meter (PPM) ratings service in Houston, Arbitron announced Thursday. The ratings firm also signed a multi-year PPM agreement with Spanish-language broadcaster, Border Media Partners, for the PPM service in San Antonio and Austin. “
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