Hispanic (Cyber) Space
Tagged: mobileLatinos spend more time online than the general market, and new technologies enable marketers to reach them more effectively
“The Internet and its many digital offshoots have transformed the way marketers reach consumers, and Latinos are no exception. Today, Web sites, video games, mobile devices and various digital connectivity platforms have created opportunities for marketers to bring their brands closer to individuals on a more personal level.
When online advertising began to take hold in the mid-1990s, static banner ads were the primary vehicles of choice. As static ads became ubiquitous, they were largely ignored by consumers. Slowly ads became animated, but, with time, they too became invisible among the clutter.”
Source: More information in English / Mas informacíon en Ingles
Fuente Traducido: usando Google o Altavista/Babel Fish
Posted on:
October 11th, 2006
Fuente Traducido: usando Google o Altavista/Babel Fish
Curation from Tomás
Filed Under: Marketing & Advertising, Technology, Tomás' Picks
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