Bancos: Learning the Language: Area banks pursuing Hispanic customers - Oklahoma

Posted on: October 9th, 2006
Filed Under: [ Business ] [ Hispanic News ]
Tags: ,
Knowledge is Power!

“For some banks, tapping into this growing market means locating a bank in a predominantly Hispanic part of town and hiring bilingual tellers. For others, it entails making sure they carry banking literature in Spanish, and introducing special products for their Hispanic customers.

Whatever their method, banks are paying attention. And well they should.”

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