Filed Under: [ Hispanic News ] [ Marketing ]
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“The Association of Hispanic Advertising Agencies (AHAA) held its 21st Semi-Annual Conference in Miami September 19-21, 2006. During the event, hundreds of advertisers listened to presentations about Hispanic advertising and the nature of Latino identity. On Wednesday, Carl Kravetz, chairman, AHAA dedicated an hour to “A New Latino Identity.” Immediately after his presentation five panelists shared their insights on the topic during “Putting Identity to Work” in a standing room only session. “
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