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The Independent Hispanic Agency and their thinking by Carl J. Kravetz.

“1. What, in your eyes, defines an “Independent Hispanic Agency” these days?

At its most basic level, an Independent Hispanic Agency is one that is not owned by or affiliated with a general market agency or holding company. It is an agency that specializes in the Hispanic market and is managed by its owners. Those are the two key defining factors: Specialization and owner-management. “

Posted on: September 21st, 2006
Curation from Tomás
Filed Under: Uncategorized
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