Hyundai Motor America Introduces New, Original Spanish-Language Television Spot for the 2007 Santa Fe

“Hyundai Motor America has announced the introduction of a new, original, Spanish-language television spot for the all-new 2007 Santa Fe. The commercial debuted on national Spanish-language network television on September 4, 2006. The spot rounds out Hyundai’s original, Spanish-language campaign, themed Respect, which is already in full gear.

“We are committed to getting the word out to Hispanic consumers that Hyundai has a wide product lineup that delivers high quality and value with segment leading products,” stated Cuban-born Robin Robert, Hyundai Motor America’s National Manager Hispanic Marketing. He added, “The new 2007 Hyundai Santa Fe is impressive, delivering a bold new design, industry leading safety technology, and improved fuel efficiency, staying true to the Hyundai value. The campaign for the all-new Santa Fe symbolizes recognition for our brand and respect for our Hispanic customers.”"

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