No entiendo su lengua (I don’t understand your language) — or why aren’t there real estate sites in Spanish

“One of the things I don’t understand is the near total absence of non-English real estate web sites. Maybe the industry is too distracted by Web 2.0 and other battles in front of them to notice & exploit this HUGE opportunity. Perhaps I’m looking in the wrong places. However, I believe if Google has difficulty finding what I’m looking for, it’s probably hard to find.

Having spent many years at Microsoft, I learned the value of software localization. You may be surprised to learn the Microsoft makes over 40% of it’s revenues from outside the United States. Frankly, you haven’t lived as a software engineer, until you’ve seen your code running in Japanese and Hebrew. (In case your curious, Hebrew & Arabic is much harder to deal with than East Asian languages). Another data point is that my bank (Washington Mutual) has ATMs that speak English, Spanish, Chinese and Russian and offers offer free homebuyer education workshops in Spanish.”

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