Filed Under: [ Hispanic News ] [ Musica ] [ Press Releases ]
Tags: Emilio Estefan, mobile, Spanish-language
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“In its ongoing commitment to providing its subscribers with the latest choice and flexibility in mobile entertainment, Sprint (NYSE: S) today announced two high-profile Latin music sponsorships”” title sponsorship of the upcoming U.S. Tour of MANí, one of the most popular rock en español bands, and sponsorship of a new venture with Bad Boy Latino, a new music label created by Emilio Estefan and Sean “Diddy” Combs that showcases emerging Latino artists and is distributed by Warner Music Group.
The sponsorships exemplify Sprint’s commitment to servicing the Hispanic community by delivering Latin music fans with unique, Spanish-language wireless content, delivered via the high-speed Sprint Power Vision(SM) Network. Sprint’s Hispanic subscribers will be provided with direct access to top-notch artists via Sprint TV en Vivo, a first-time service available only on Sprint phones. Also, subscribers can enjoy exclusive content, like streaming music videos and over-the-air full-song downloads, including more than 15,000 Latin-related songs, through the Sprint Music Store(SM).”
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