Omnicom Acquires Minority Interest in LatinWorks

“Diversified Agency Services (DAS), a unit of Omnicom Group Inc., has acquired a minority interest in Austin-based LatinWorks.

Omnicom’s courtship of LatinWorks dates as far back as 2000, but “within the past six to 12 months it became clear that [LatinWorks] reached a point in its growth to have a serious conversation with us,” says Carmen Baez, president of Omnicom’s Diversified Agency Services for Latin America.”

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