Times are Changing in Spanish-language Radio.
Tagged: demographics, Mexico, population, radio, Spanish-language“Amador Bustos has made a fortune, and built two radio empires, catering to the tastes of America’s Spanish-speaking population.
But the founder and chief executive of Sacramento’s Bustos Media knows times are changing in Spanish-language radio.
The field is getting more crowded with stations. Changes in immigration policies could curb immigration from Mexico. And shifting demographics are affecting Bustos Media’s audience: Younger and more assimilated Latinos in Sacramento and elsewhere are drifting toward English-language stations playing hip-hop, rock, talk and other formats. “
SOURCE: in English / Fuente en Ingles
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Posted on:
July 11th, 2006
FUENTE TRADUCIDO: Usando Google o Altavista/Babel Fish
Please note some sites require registration. Many times it is free.
Curation from Tomás
Filed Under: 1. Hispanic News, Media
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