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Pitching to Latinos’ palates in Oregon

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“While grocers across the nation talk about catering more to Latinos and make shelf space for Latin products, Grande Foods has become Oregon’s first traditional grocery to undergo such a complete transformation.

Grande’s owners, who hawk the store as the state’s largest Latino grocery, are taking a gamble that the Latino population has reached a level capable of supporting a store on the scale of Uwajimaya, the Beaverton store serving the Asian market.”

SOURCE: in English / Fuente en Ingles
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Posted on: July 9th, 2006
Curation from Tomás
Filed Under: 1. Hispanic News, Business, Food
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