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Posted on: June 26th, 2006
Filed Under: [ Hispanic News ] [ Musica ] [ Press Releases ]
Tags: Mexico, radio
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“The Grammy award-winning Norteño band, Intocable, will perform in Phoenix as part of the 42-city 2006 Coors Light(R) Intocable U.S. Tour. The concert is sponsored by Coors Light and will take place at the Dodge Theatre on Sat., July 8, at 8:00 p.m.
“Intocable is a perfect fit for Coors Light sponsorship because its refreshing sound appeals to fans of various Latino music genres,” said Paul Mendieta, director of Hispanic marketing for Coors Brewing Company. “With the tremendous success Intocable has experienced, we expect the concert to be very popular in Phoenix.”
Originally from Zapata, Texas, Intocable has mastered a Norteño sound all its own and achieved great success in Mexico and the U.S. Intocable is a pioneer in receiving airplay across Norteño and pop radio stations. Since its first release in 1994, Intocable has sold more than eight million copies of its CDs and reached number one on the Billboard charts. “
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