Hispanic PR Wire - Dove(R) Advanced Care – A Premium Line for Whatever Today’s Latina Does to Her Hair

“Despite the damage Latinas do to their hair, they are always in pursuit of answers on how to treat it right. According to a recent survey(1), nearly two-thirds of Latinas (64 percent) say they would like one-on-one expert advice on their hair. In response, Dove Hair Care launched a wide array of products – including a Dove Advanced Care premium line – that provide expert care, all supported by the first-ever, toll-free bilingual Dove Hair Care Hotline (1-800-Dove-Hair, press “2” for Spanish).

Dove Advanced Care is a line of 13 premium products, including shampoos, conditioners and specialty treatments, specifically designed to address the many complex hair care issues women face today. The premium line includes products to care for hair that has been lightened or darkened as well as slightly or more severely damaged. Dove has also extended its original Dove Styling line with five products intended to address various hair care needs. “

Stumble it! | |