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Tags: blog
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“I got the following news brief form Hispanic Market Weekly today:
Senators John Kerry (D-Mass.) and Harry Reid (D-NV) requested a study to determine if Hispanic media outlets, and other ethnic-owned media vehicles, are getting their fair share of federal advertising contracts.
I don’t understand why politicians feel like they need to interfere with business so much. Hispanic marketing, just like any other type of specialized or segment marketing, should only be conducted by brands that believe in the opportunity.”
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