Hispanic PR Wire - New Daddy Yankee Video Directed by Elastic People Premieres on MTV

“Amongst clouds and rain, Puerto Rico’s sky and humble suburb of Torres Sabana were witness to the filming of Daddy Yankee’s new music video “Gangsta Zone” featuring Snoop Dog from the album “Barrio Fino En Directo”. Elastic People’s President and Creative Director, Carlos Perez, who has worked with artists like Olga Tañon, Ricky Martin, Bacilos, Tego Calderon, Luny Tunes and Juan Luis Guerra, among others, directed the video that included a technical and creative team composed of more than 100 people.

“Gangsta Zone”makes reference to surviving in las calles del pueblo (suburb streets), the barrios (the hoods), los caserios of Puerto Rico (the projects of Puerto Rico). It is about the reality of knowing where you are from, where you stand and what the future holds. You have to be strong to survive, to be alive on top of the game. DY and Snoop are examples of that success. They came from the streets and are inspiring people around the world with their music. “

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