Business schools lack focus on marketing to Hispanics

Posted on: June 14th, 2006
Filed Under: [ Business ] [ Education ] [ Hispanic News ]
Knowledge is Power!

“Corporations are trying to entice a growing number of Hispanic consumers with their products and services.
But only a handful of business schools are offering courses on how to market specifically to Latinos.

Around the country, just a few universities teach classes with a strict focus on marketing to Hispanics in the U-S.”

SOURCE: in English / Fuente en Ingles
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