Filed Under: [ Hispanic News ] [ Media ]
Tags: HispanicAd, Spanish-language, Telemundo
Knowledge is Power!
“This April Telemundo posted its strongest April performance ever in Monday through Friday prime (M-F, 7-11PM) in the coveted demos of adults 18-49 (A18-49) and adults 18-34 (A18-34). Averaging a 3.7 rating / 762,000 in A18-49 Telemundo posted a 42% gain over April’05 (2.6 rating), and garnered a 26 share of the audience watching the three major Spanish-language networks during weekday primetime. Among A18-34 the network averaged a 3.6 rating / 460,000 with a 26 share, up 64% over the same month last year (2.2 rating). This makes Telemundo the only major Spanish-language broadcast network with ratings increases over last year and, once again, the fastest growing broadcaster among both Hispanic A18-49 and A18-34 in M-F prime. “
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